Brand Manager
Full Time • Hybrid - US
Replies within 24 hours
Benefits:
- 401(k)
- 401(k) matching
- Bonus based on performance
- Paid time off
Brand Manager
Petlibro | Los Angeles, CA / Remote (West Coast Preferred)
Summary
As Brand Manager, you'll be the operational engine behind Petlibro's brand campaigns and partnerships - translating brand strategy into flawless execution across channels and ensuring every external partner delivers work that elevates our vision. Reporting to the Brand Director, you'll manage the day-to-day of integrated campaigns, own key partnership relationships, and ensure our brand shows up consistently and compellingly at every touchpoint.
What You'll Do
Campaign Management & Execution
- Lead end-to-end project management for integrated brand campaigns across digital, social, PR, experiential, and retail channels
- Coordinate cross-functional teams to ensure seamless execution and alignment with brand strategy
- Develop and maintain campaign calendars, tracking deliverables and performance against KPIs
- Monitor campaign results and provide actionable insights for optimization
Partnership & Agency Management
- Serve as primary day-to-day contact for agency partners, vendors, and external collaborators
- Manage agency briefs, timelines, and deliverables - ensuring output aligns with brand standards
- Identify, vet, and negotiate partnerships that expand brand reach and drive affinity
- Track partnership performance and ROI, making recommendations on continuation or optimization
Brand Stewardship & Cross-Functional Collaboration
- Act as brand guardian across all touchpoints, ensuring consistency in messaging, visual identity, and tone
- Partner with product marketing, creative, DTC, and performance teams to align campaigns with business objectives
- Collaborate with Shenzhen-based colleagues across time zones to ensure brand campaigns align with product roadmap and technical capabilities
- Support product launch planning and execution in collaboration with product marketing
- Manage brand marketing budgets and vendor relationships, ensuring efficient resource allocation
Who You Are
- You have 6+ years of brand marketing experience, with strong preference for DTC brands
- You've successfully managed integrated campaigns and can point to measurable results
- You're an exceptional project manager who thrives in fast-paced, lean-team environments
- You have agency management experience and strong communication skills
- You're comfortable working across time zones and cultures, preferably with experience collaborating effectively on international teams
- You're data-informed, aesthetically sharp, and love pets
Requirements
- Bachelor's degree, MBA preferred
- 6+ years of brand marketing or integrated marketing experience
- Proven track record managing multi-channel campaigns and agency partnerships
- Proficiency with productivity and management tools
- Remote position; West Coast candidates preferred for alignment with leadership team.
Flexible work from home options available.
Compensation: $115,000.00 - $150,000.00 per year
Since 2019, Petlibro has designed products for the intertwined lives of pets and their people. From smart feeders with health insights to ultra-filtered automatic fountains, our award-winning products are engineered to magnify the bond between your pet and you.
Designed better for your lives together
(if you already have a resume on Indeed)